Is VR about to revolutionise the digital art industry?

Every now and again, something comes along that shakes the creative industries wildly, causing art directors to spin with excitement and changing everything, forever. The first computers did it. Photoshop did it. Does Google’s new virtual reality Tilt Brush mark the cusp of another seismic change for artists?

According to Darren Bacon, yes. The lead concept artist at 343 Industries – a division of Microsoft developing the Halo franchise – predicts limitless possibilities for VR as a production art tool. “One of the first reactions I had to trying the technology was that VR and Tilt Brush – being first to market – are likely to be in every corner of the design/art industries soon,” he says.

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Julia Sagar
Editor-in-chief retail

Julia is editor-in-chief, retail at Future Ltd, where she works in e-commerce across a number of consumer lifestyle brands. A former editor of design website Creative Bloq, she’s also worked on a variety of print titles, and was part of the team that launched consumer tech website TechRadar. She's been writing about art, design and technology for over 15 years.