Josh Brewer on inspiration

An edited version of this article first appeared in issue 223 of .net magazine the world's best-selling magazine for web designers and developers.

@ben_bate: Did you start out as a different type of designer or have you always worked in UX?

Josh Brewer: The funny thing is, I don’t think of myself as being one type of designer or another. I started out designing and building things. I love making things that people use. An awareness of user experience was always part of what I was doing and what made things interesting. However, there came a point in my career where I began to work on larger products that, in order to be successful, needed more holistic and system-oriented thinking. I definitely added more UX tools to my tool-belt. Research, testing, customer service – all of this was part of the process of creating a product that people loved to use. So, I’d just say that I started out as a designer – a simple, clear and perfectly descriptive title I still hold onto today.

@whiteboxwebby: Do you have one particular golden rule of UX that you follow for everything and would advise others to do likewise?

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