Pete Cashmore

Things have been happening at Mashable recently. The social tech blog had a significant redesign, announced the acquisition of micro-reviews service Blippr and is now getting ever closer to overtaking its rival TechCrunch in terms of unique visitors. At a time when a lot of tech companies are struggling and sliding towards the deadpool, 23-year-old CEO Pete Cashmore certainly is defying his critics.

The redesign was a good opportunity to have a clean up. Mashable wanted to focus more on content, make it more accessible and reduce ads. “The site was a mess,” Pete explains. “The code was very messy but also visually it was very lax. We wanted to clean up the navigation, but it’s still something people are sceptical about, so we’re trying to simplify it. Currently, we’ve got a double navigation with Mashable Lists along the top and News Channels along the next line. People still find that visually overwhelming.”

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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson and Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.