Apple Card: Is this Apple's sleekest design yet?

Image credit: Apple

We're used to seeing complex, shiny new devices unveiled at Apple launches. But at tonight's event, there was something different on the cards. Literally. The Apple Card is a new service built into the Apple Wallet app on iPhone, which aims to help people better manage their finances. 

But it wasn't just what the card can do (and we should note here that what we're told it can do is pretty darn impressive) that got the audience excited. The Apple Card isn't just a next-gen digital credit card built in to the iPhone, it will be available as a tangible product too. But what's the big deal? It's just a credit card, right? Wrong – this is Apple. And this credit card design is unlike any we've seen before. 

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Kerrie Hughes
Freelance writer

Kerrie Hughes is a frequent contributor to Creative Bloq, and was once its editor. One of the original CB crew, Kerrie joined the team back in 2013 after moving from her role as staff writer on 3D World. Since then she's written regularly for other creative publications such as ImagineFX, Computer Arts and Digital Camera World. After a stint working for the police, Kerrie is back reviewing creative tech for creative professionals.