Just in! Apple Watch Ultra plummets by £100 to record-low price

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The Apple Watch Ultra is the pinnacle of smart watches. It comes with cellular connectivity as standard, but usually at an eye-watering price to boot. That's why this Black Friday deal is to welcome – you can get the Ultra with a £100 reduction over at Amazon, down from £699 to £599.

Yes, that's still a chunk of money, and it's a last-gen watch, but 14% off a Apple product is pretty sweet any way you cut it. In fact, we gave it a perfect five star review.

Apple Watch Ultra: £699 £599 at Amazon
Save £100

Overview: If you want a powerful watch at a surprisingly low price, this one is for you. It's got power, style and all the features you could ask for from a watch. Sure, it isn't the newest model but if you're not Bear Grylls, do you really need the Ultra 2? Key features: Processor: S8 SiP 64-bit dual-core / W3 | Size: 49mm | Connectivity: GPS + Cellular | Display: Always-On Retina LTPO OLED display, up to 3,000 nits of brightness |Battery life: Up to 36 hours or up to 72 hours in Low Power Mode Release date: September 2023 Price history: This is the lowest price ever. Tom's Guide: <a href="https://www.tomsguide.com/reviews/apple-watch-ultra-2" target="_blank">4 and a half stars

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Beren has worked on creative titles at Future Publishing for over 13 years. Cutting his teeth as Staff Writer on the digital art magazine ImagineFX, he moved on to edit several creative titles, and is currently the Ecommerce Editor on the most effective creative website in the world. When he's not testing and reviewing the best ergonomic office chairs, phones, laptops, TVs, monitors and various types of storage, he can be found finding and comparing the best deals on the tech that creatives value the most.