Hilarious new TikTok advertising trend is peak Gen Z

Central Houston Nissan TikTok trend
(Image credit: Central Houston Nissan)

TikTok can be an oppressive landscape of Gen Z brain rot, but once in a blue moon, something rises from the sludge to reinstate my faith in humanity. The most recent example? A car dealership in Houston. 

Against all odds, the team at Central Houston Nissan have become the kings of TikTok marketing, demonstrating a perfect blend of weird Gen Z humour and meme-able charisma. There's much to learn from these unlikely stars, so strap in – you're in for a masterclass. (Check out our guide to the best TikTok cameras if you want to launch your own TikTok career.) 


♬ original sound - Central Houston Nissan

♬ original sound - Central Houston Nissan

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Natalie Fear
Staff Writer

Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles. Outside of work (if she’s not glued to her phone), she loves all things music and enjoys singing sweet folky tunes.