Mercedes-Benz "threatening to oppose" microbrewery over logo dispute

Wear Beer logo (left) and Mercedes-Benz logo (right)
(Image credit: Wear Beer/Mercedes-Benz)

According to the Sunderland Echo, a local microbrewery named Wear Beer was recently baffled to discover a copyright appeal made by representatives of car manufacturer Mercedes-Benz. Bringing this claim to the attention of the Intellectual Property Office, Mercedes is "threatening to oppose" the small but prosperous business if it fails to comply with requests to alter its logo. 

While Wear Beer's logo bears the same basic shape as Mercedes' logo, the intricate design draws elements from the owner's dual heritage – a unique addition that appears visually different to Mercedes' sleek, minimalist emblem. (If you're after more iconic logo designs, check out our collection of famous textless logos). 

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Natalie Fear
Staff Writer

Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles. Outside of work (if she’s not glued to her phone), she loves all things music and enjoys singing sweet folky tunes.