The 3 most surprising logo secrets of 2022

We often take the logos we see everyday for granted, associating a certain shape with a well-known brand without considering the reasons behind the design. But many of the most famous logos have more to them than meets the eye, and the design secrets are still capturing attention on the internet – even if the branding has been around for what feels like forever. 

This year threw out many logo secrets, from hidden elements to fascinating back stories. But we think these three examples are the most surprising. Whether this is new information or not, these logos deserve a moment to shine for their standout design, so good they deserve a spot in our best logos list. So, prepare to be shocked and awed as we sum up the three most surprising logo secrets of 2022.

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Georgia Coggan

Georgia is lucky enough to be Creative Bloq's Editor. She has been working for Creative Bloq since 2018, starting out as a freelancer writing about all things branding, design, art, tech and creativity – as well as sniffing out genuinely good deals on creative technology. Since becoming Editor, she has been managing the site on a day-to-day basis, helping to shape the diverse content streams CB is known for and leading the team in their own creativity.