Apple's new 2022 iPad could have looked very different
(And cost much less.)
The announcement of Apple's brand new 10th generation iPad was met with some bafflement last week. With an almost identical feature set to the iPad Air (and that includes the price), its place in the line up is a little confusing. But things could have been very different.
Seasoned Apple leaker Mark Gurman has claimed in his Power On newsletter that Apple was initially considering launching a plastic-backed iPad as its most budget entry – and what's more, in an uncharacteristically generous move for Apple, the keyboard could have been included in the box. (Looking for the best iPad experience around? Check out the best iPad Pro deals.)
According to Gurman (as spotted by MacRumors), Apple was at one stage planning a version of the iPad featuring "a plastic back and plastic keyboard", and the whole thing would ship for under $500. Right now, the 10th generation iPad plus the Magic Keyboard Folio will set you back nearly $800.
Clearly, the plan was scrapped – the new iPad features an aluminium back like every other model, although it certainly features the most vibrant colour scheme yet (that hot pink is what iPhone fans have been crying out for). But a plastic version could have harked back to the iPhone 5C, which Apple famously described as "unapologetically plastic".
And the best thing would have been the price. A sub-$500 iPad with a keyboard sounds like an absolute steal, especially considering the surprisingly high price of the 10th generation iPad. At the same time, a plastic version would probably sacrifice durability for value.
Oh damn. Missed opportunity. https://t.co/Vec8PniEWzOctober 24, 2022
Overall, the idea sounds cheap but imperfect – whereas the iPad 10th generation is expensive and imperfect. While we're big fans of the bigger screen and new keyboard, the lack of Apple Pencil 2 support is pretty much unforgivable in 2022. And did we mention that it costs nearly $500? For the full lowdown, check out our iPad 2022 review.
Read more:
Get top Black Friday deals sent straight to your inbox: Sign up now!
We curate the best offers on creative kit and give our expert recommendations to save you time this Black Friday. Upgrade your setup for less with Creative Bloq.
- iPad Pro 11-inch (M1,) review
- iPad Pro: All there is to know about Apple's new tablet
- iPad generations: all the best iPad models to date
Thank you for reading 5 articles this month* Join now for unlimited access
Enjoy your first month for just £1 / $1 / €1
*Read 5 free articles per month without a subscription
Join now for unlimited access
Try first month for just £1 / $1 / €1
Daniel John is Design Editor at Creative Bloq. He reports on the worlds of design, branding and lifestyle tech, and has covered several industry events including Milan Design Week, OFFF Barcelona and Adobe Max in Los Angeles.