Saturday was James Bond day and fans of the British spy were treated (we use the term loosely) to a look at the first poster for upcoming Bond film No Time to Die.
The poster sees Daniel Craig doing his usual smouldering thing up against a faded turquoise background. It also shows that same font we saw in the killer typographic logo, released earlier in the year (read more about the No Time to Die logo here (opens in new tab)). The text, of course, reads No Time to Die. And the 007 is also present and correct. But to be honest, there's not a lot more to it.
The poster has been met with a mixed reaction online. A lot of people are not happy with the look and feel of the poster. Some felt that there could've been a lot more to the poster design (see our favourite poster designs (opens in new tab) here).
Others felt that the design team had had 'no time to create'.
No Time To Die. Did the design team have no time either to come up with this? 😳October 6, 2019
And some picked at the font, saying it was hard to read. One Reddit user, bobrformalin (opens in new tab) even said it was "worse than papyrus". Ouch.
Although of course, there are plenty hardcore fans who are just excited about the film, glad to see the poster, and desperate for a glimpse of the trailer.
Overall, we can see why the No Time to Die poster may be underwhelming for Bond fans. It doesn't exactly scream of slick action that'll set your pulse racing. Mainly, Daniel Craig just looks a bit like he's kind of wishing he hadn't signed up for another Bond film.
It's not quite as bad as that Spider-Man poster (opens in new tab) though.
No Time to Die will be out in the UK on 3 April 2020, with the US release following a few days later on 8 April 2020.
Read more:
- Graphic design in film: the ultimate guide (opens in new tab)
- Check out these incredible movie posters for films that never happened (opens in new tab)
- The 12 best London Underground posters (opens in new tab)