Pepsi finally launches its new logo in stunning global campaign

Pepsi debut new brand identity
(Image credit: PepsiCo)

After almost a year since its big reveal, Pepsi has finally launched its new brand identity with a refreshing global campaign. The brand officially unveiled its new logo early last year and since then it's all been a little quiet. Now the iconic soft drinks brand has unleashed its new look to the world, and when I say it's gone big, that's no exaggeration.  

From London to Bangkok, the global rollout appeared all across the world, bringing us into an exciting new era for the brand. As one of the best and most recognisable circular logos of all time, Pepsi's reimagined look is a wonderful evolution of its past identity, bringing a delightful blend of modern style and traditional timelessness. 

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Natalie Fear
Staff Writer

Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles. Outside of work (if she’s not glued to her phone), she loves all things music and enjoys singing sweet folky tunes.