The bizarre story behind The Beatles logo

Unless you've been living under a rock, you've probably heard the news that The Beatles have just released a new song. Yep, a new Beatles number, right here and now in 2023. Using the power of AI, old and new recordings have been combined to create a studio version of Now and Then, billed as the 'final' Beatles song.

Alongside the music, there are a few visual flourishes the fab four are famous for. One is the hair, and another is the logo with its iconic 'drop T'. But what if we told you The Beatles logo isn't actually The Beatles logo? (For more design inspiration, check out the best logos of all time.)

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Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.

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