When Washington's NFL team announced that it would be dropping its 'Redskins' name last week, we were surprised by the rather uninspired replacement moniker: Washington Football Team. Thankfully, that name is only temporary, with the team opting to take its time before embarking on a final rebrand.
Fans have been speculating over what name Washington Football Team might eventually adopt, and it seems there's a clear favourite. In a poll by NBC Sports (below), nearly 72% of the vote went to 'Red Wolves'. Some fans are so keen on the name that they've mocked up their own logo concepts, with some impressive results (check out our logo design guide for more inspiration).
The debate continues...Which of these names do you like best?July 14, 2020
According to NBC Sports, the team could face a few hurdles if it goes for 'Red Wolves', since the rights for that name are currently held by Arkansas State, meaning that the process would at least "take a while". Still, perhaps that explains the decision to opt for a temporary name in the meantime.
The temporary logo is a little uninspiring (Image credit: Washington Football Team)
If the team does manage to bag the 'Red Wolves' name, it'll also need a killer wolf-themed logo. We doubt many would be unhappy if it ended up looking like some of the brilliant fan-designed concepts currently doing the rounds online. One thing's for sure – they're all a little more exciting than the placeholder 'Washington Football Team' logo (above). Here are some of our favourites:
A photo posted by @redwo1ves on Jul 15, 2020 at 5:07am PDT
Washington Redwolves - Logo ConceptFor the future of the "Washington Football Team", I wanted to share my inspiration of what I have come up with for the team.I present to you the "Washington Redwolves."Enjoy!Read more at: https://t.co/qW7FP1dxzF pic.twitter.com/EhgdswM0wRJuly 27, 2020
With all the talk of Redwolves logos, not many people are doing secondary logos. Well here are some ideas. A clawed W that shows the Washington monument. And a DC logo with a wolf logo next to a moon. pic.twitter.com/dw3udS9T5UJuly 22, 2020
Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.
