The art of being agile in an agency

The art of being agile

Robert Stulle says that an agile mindset is a state of mind

You've all heard about agile methods like scrum and Kanban. They have proven to be successful ways to build website templates and manage software. But are agile approaches also compatible with the project-based business model of an agency? Is it possible – or even advisable – to use a method that keeps your client in the dark about what they will get in the end?

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Robert Stulle is a partner and co-owner at the Berlin office of branding agency Edenspiekermann.