WATCH THIS! Buck and Saatchi & Saatchi's fruit snack spots

Some of the best 3D movies you'll find are arguably the animated shorts used in advertising. In this integrated campaign for General Mills, design agency BUCK partnered with Saatchi & Saatchi to develop these original characters, to promote kids' brand Fruitsnacks.

Joint effort

Directed by BUCK, the executive creative director for the project was Orion Tait, whilst Anne Skopas worked as the executive producer and Thomas Schmid as the creative director.

A huge team of 3D artists and animators took care of the modelling, lighting, shading and lay out, while music and sound design came courtesy of Antwood.

Watch the rest of the spots below!

Pool Boy:

Gush Doctor:

Towel Boy:

Which spot is your favourite? Let us know in the comments box below!

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The Creative Bloq team is made up of a group of art and design enthusiasts, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson, Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The ImagineFX magazine team also pitch in, ensuring that content from leading digital art publication ImagineFX is represented on Creative Bloq.