A decade of animation

Since the turn of the century, the animation industry has become democratised. Software barriers have gone - thanks to affordable, relatively easy to use and professional desktop tools - and the web, predominantly through the rise of social media, has become a distribution channel to pretty much everyone. In short, animation has stepped out of the specialist shadows and into the creative mainstream.

"The most significant technological advancement to affect animation is perhaps more global - the affordability and availability of high-end sophisticated software to the general public," says Jon Humphreys, creative director of Manchester-based animation studio The Neighbourhood. "Now anyone with any imagination and creative ambition can produce high-quality movies from their bedroom - and this can then be shown to a global audience in a way that wasn't achievable 10 years ago."

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson and Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.