Concept Apple Music design puts personalisation first

Apple has a history of revolutionising how we enjoy music, with the iPod and iTunes ushering in a new digital era. However, the technology giant seems to have dropped the ball with its latest musical endeavour, Apple Music.

Introduced at the end of June 2015, Apple Music is the music streaming service from Apple Inc. Considering that up until this point Apple has successfully remodelled music, it's all the more surprising that Apple Music has been met with a frustrated reaction from designers.

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Dom Carter

Dom Carter is a freelance writer who specialises in art and design. Formerly a staff writer for Creative Bloq, his work has also appeared on Creative Boom and in the pages of ImagineFX, Computer Arts, 3D World, and .net. He has been a D&AD New Blood judge, and has a particular interest in picture books.