A day in the life: founder of Practice Michelle Mattar

Michelle Mattar sitting at a desk
(Image credit: Michelle Mattar)

Michelle Mattar is the founder of Practice, a design company with a difference. Rather than just focusing on brand identity or packaging design in isolation, Practice works with brands such as Commonry, Allkinds, Glowbar and Unison for long engagements, transforming them at the material and supply chain level. For Unison, for example, Practice looked at the fashion brand's consumable – tags, hangers, bags and so on – as well as advising on their supply chain to minimise environmental impact.

Mattar is passionate about sustainable design practices, and has developed Waste Not, an online database of sustainable suppliers. As part of our Day in the life series, I caught up with her recently to find out more...

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Rosie Hilder

Rosie Hilder is Creative Bloq's Deputy Editor. After beginning her career in journalism in Argentina – where she worked as Deputy Editor of Time Out Buenos Aires – she moved back to the UK and joined Future Plc in 2016. Since then, she's worked as Operations Editor on magazines including Computer Arts, 3D World and Paint & Draw and Mac|Life. In 2018, she joined Creative Bloq, where she now assists with the daily management of the site, including growing the site's reach, getting involved in events, such as judging the Brand Impact Awards, and helping make sure our content serves the reader as best it can.