Ask any artist, designer or creative director to define creativity, and chances are you'll hear a slightly different answer each time. To help nail down exactly what it means to be creative, as well as providing words of wisdom and inspiration to artists of all stripes, content director and editor Zachary Petit has made a book of insightful quotes related to the topic.
Titled Treat Ideas Like Cats, the book takes its name from a quote by Ray Bradbury: "That's the great secret to creativity. You treat ides like cats: you make them follow you." Each carefully designed page spells out an inspiring message, which Petit hopes will become the ultimate creativity catalyst.
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