Co-op revives its classic clover-leaf logo

Co-op logo

The new logo aims to remind customers how they can be part of their Co-op

The Co-op has taken its identity back in time by reviving its distinctive clover-leaf logo design, which originally represented the brand from 1968. Created in collaboration with design studio North, the new identity proudly helps the chain go back to 'Being Co-op'.

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Dom Carter

Dom Carter is a freelance writer who specialises in art and design. Formerly a staff writer for Creative Bloq, his work has also appeared on Creative Boom and in the pages of ImagineFX, Computer Arts, 3D World, and .net. He has been a D&AD New Blood judge, and has a particular interest in picture books.