Smartphones and tablets now account for about a fifth of US and Canadian web traffic, with the majority share going to iOS devices, according to new figures compiled by Phil Webb for the Mobify blog. The iPhone makes up 74 per cent of smartphone traffic, and the iPad makes up about 95 per cent of tablet traffic.
In China, however, statistics revealed by Chinese search engine Baidu highlight a very different environment. Mobile browsing is larger than in the US and Canada, with about 40 per cent of web traffic coming from mobile devices. However, in China the iPhone accounts for less than six per cent of traffic, with 2G phones instead grabbing the lion's share. As Webb notes, you must therefore be mindful of such statistics before developing mobile sites, and ensure compatibility with less capable browsers where relevant.
