H&FJ launch Cloud.typography

Renowned type foundry H&FJ (Hoefler & Frere-Jones) has launched Cloud.typography, calling it the “web font solution for design professionals”.

The company said its solution “takes the guesswork out of using fonts online” by redesigning for screen “one of the world’s most sophisticated type libraries,” ensuring everything is engineered to always be readable. ScreenSmart font technology is said to remove the guesswork inherent in fonts that weren’t designed to anticipate the pixel, resulting in precise results at any size.

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