Apple's subtle call screen redesign is troubling iPhone users

In UI design, every change needs to be justified. Even the smallest tweak can throw people, especially after years of regular use. So many people are wondering why, after a decade and a half, Apple has suddenly decided it needs to move the End Call button on the iPhone.

iOS17 shifts the red 'hang up' button from its traditional central position to the lower right-hand corner of the in-call interface. That might seem like a minor move, but considering the button has been in the same place since the iPhone's launch way back in 2007, it's going to require some adjustment. Get it wrong and you'll FaceTime somebody by mistake – the horror! (if you're looking forward to Apple's next smartphone, see our roundup of everything we expect from iPhone 15 next month).

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.

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