Is Coca-Cola's marketing team okay?

The Coca-Cola Dreamworld flavour
(Image credit: Coca-Cola)

There was once a time you might have mocked your pals for picking up Coke flavours like Vanilla or Cherry. But over the past year, the Coca-Cola marketing team has made these obscure flavours look totally normal with some utterly bizarre flavours that have me asking, what the heck is going on?

A  few months ago Coke launched a new series of flavours called "Coca-Cola Creations", which included variations of the soft drink such as 'Starlight', 'Byte' and musician Marshmello's strawberry and watermelon Coke. But a new 'Dreamworld' flavour might be the cherry on the peculiar Coke cake. While we are all for an out-there marketing campaign, there is something so odd about having an entire drinks campaign around abstract flavours that well, simply don't exist right? This isn't the first weird campaign we've seen, though. To celebrate Creative Bloq's 10-year anniversary, we looked back on the most controversial ad campaigns of 2013

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Amelia Bamsey
Staff Writer

Amelia is Creative Bloq’s Staff Writer. After completing a degree in Popular Music and a Master’s in Song Writing, Amelia began designing posters, logos, album covers and websites for musicians. She now enjoys covering a range of topics on Creative Bloq, including posters, optical illusions, logos (she's a particular fan of logo Easter eggs), gaming and illustration. In her free time, she relishes in the likes of art (especially the Pre-Raphaelites), photography and literature. Amelia prides herself on her unorthodox creative methods, her Animal Crossing island and her extensive music library.