We can't stop looking at the Domino's x Stranger Things mashup

Domino's app
(Image credit: Domino's)

Domino's has launched a genius new collaboration with cult favourite Stranger Things, in the form of an immersive app. Given there are few better bedfellows than pizza and TV, the mashup isn't a total surprise. But we weren't prepared for the level of creativity displayed by the marketing campaign, which includes links to the Stranger Things world, Domino's branding history and up-to-the-minute technology.

In true Stranger Things fashion, the Domino's Mind Ordering app allows customers to order pizza using... you've guess it, their minds. Yes really. Added to that, when exploring the Hawkins National Lab within the app, there's a bunch of Stranger Things Easter Eggs to find (if you love an Easter Egg, see our Google Easter Eggs post for more). Check out the trailer below:

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Georgia Coggan

Georgia is lucky enough to be Creative Bloq's Editor. She has been working for Creative Bloq since 2018, starting out as a freelancer writing about all things branding, design, art, tech and creativity – as well as sniffing out genuinely good deals on creative technology. Since becoming Editor, she has been managing the site on a day-to-day basis, helping to shape the diverse content streams CB is known for and leading the team in their own creativity.