Google Photos’ new logo falls flat

Google logo
Google Photos' old logo (left) vs. the new version (right) (Image credit: Google/Future owns)

Google has released a huge update for its popular Photos app, including a simplified design and a brand new map view. But perhaps the most immediately noticeable aspect of the update is a new Google Photos logo.

The app logo has been flattened, with each of the four shapes now rounded instead of pointed. Logo design inspiration can come from many places, and in a blog post introducing the redesign, Google says the pinwheel (those lovely windmill beach toys) design is a nod to childhood and nostalgia. But some aren't totally sold on the simplified new look.

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Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.