While yesterday's WWDC event wasn't the hardware announcement fest that some were hoping for, it still gave us a tantalising glimpse of what's in store for Apple's latest software cycle. Front-and-centre was iOS 14, which will see big changes to its home screen. But those changes might not be quite as original as Apple might want us to think.
The iPhone home screen has looked the same for years, with its utilitarian grid of app icons. But that's set to change with the introduction of widgets. These will be available in a variety of sizes, offering much more information than traditional, tiny icons. But while it'll be great to get more use out of the best iPhone apps right from the home screen, one community is a little less impressed: Android users.
Indeed, Android phones have allowed widgets to mingle freely with app icons on the home screen for years now – and users have delighted in taking to Twitter to mercilessly mock Apple for its supposed innovation:
Android users listening to Apple talk about widgets rn pic.twitter.com/g8FTPA18VJJune 22, 2020
Android users watching Apple release decade old Android features #WWDC20 pic.twitter.com/ltVPHJCZqrJune 22, 2020
Not only are home screen widgets a mainstay of Android phones, but they've also made their way into many a concept artist's mockup for future iOS versions over the years. The official version looks remarkably similar to a fan concept that appeared in April, while one designer has pointed out a striking similarity between iOS 14 and his own concept (below) for iOS 8 – way back in 2014.
Joseph Machalani's concept from 2014 (Image credit: Joseph Machalani)
All told, the general consensus is that the introduction of widgets isn't exactly the most innovative move from Apple. That said, by giving it a fresh coat of Apple paint, the company has made a rather basic feature look better than ever. And the new Smart Stack feature, which lets the iPhone swap widgets based on time or location, sounds pretty nifty (dare we say innovative?).
For iPhone-toting digital creatives (and there are many – it's our best camera phone, don't you know), an enhanced home screen can only be a good thing – even if its features aren't entirely brand new. If you're thinking of grabbing an iPhone in time for iOS 14, check out today's best deals below.
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Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.
