Fascinating video shows every iPhone iOS reveal ever
An illuminating jaunt through the evolution of the iPhone.

Though Apple's iOS is subject to a flurry of tweaks every time there's a new version, the frequency of updates can sometimes make the advances in tech feel more incremental than revolutionary. So it's easy to forget just how groundbreaking the iPhone was when it was first launched 14 years ago, how far it's come since and how much innovation Apple has actually unleashed onto the world of technology.
But a new video has been compiled, which shows every iOS reveal since its inception – all packed into an illuminating 15 minutes. From the gasps of wonder at the first demonstration of how to use your finger to scroll, to the excitement over Apple Pay, this is a delightful jaunt through the impressive evolution of iOS over the years. Take a look at the video below then check out these stunning iOS app icon designs for more Apple-related design.
The video, put together by CNET, reminds us all of a time before apps were a thing and you couldn't unlock your phone with any body part at all, let alone a choice of two. As well as a roundup of tech and functionality, it's fascinating to have classic Apple design, including typography, put side-by-side like this.
Retro iOS design was so irresistible to some enterprising folk they felt compelled to create apps to replicate it. If you'd like to restore your own iPhone to a previous iteration of iOS, get this app to bring back iOS 4. Or bring retro '80s Mac design to your iOS homescreen with this glorious app.
Fancy a new Apple device? Check out our roundup of the best Apple deals or see those we've found below.
Read more:
- How to create an app: Top tutorials for iOS, Android or desktop
- Best smartphones: Upgrade your phone
- Best iPad Pro apps: Let your Apple Pencil shine
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Georgia has worked on Creative Bloq since 2018, and has been the site's Editor since 2023. With a specialism in branding and design, Georgia is also Programme Director of CB's award scheme – the Brand Impact Awards. As well as immersing herself with the industry through attending events like Adobe Max and the D&AD Awards and steering the site's content streams, Georgia has an eye on new commercial opportunities and ensuring they reflect the needs and interests of creatives.