Does the new Paramount+ logo contain a HUGE mistake?

Paramount+ logo
The new Paramount+ logo (Image credit: Paramount)

Though not every logo redesign looks great overall, it's unusual for a straight-up, bonafide design error to be signed off on. And with the amount of approvals required for the rebrand of a larger company, every pixel has usually been pored over before a design goes live. So the fact that eagle-eyed viewers have spotted a potential mistake on the new Paramount+ logo is more than a little surprising.

Revealed last week, the design for Paramount+ (one of a squillion or so streaming services to emerge in the last few years), is a contemporary take on the film studio's famous mountain. Like most new logos, the two-tone design is a decidedly flat affair. But unlike any of our best logos, it's getting designers talking for all the wrong reasons.

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Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.