Designer unmasks the secret of the PS5 logo

(Image credit: Sony)

However you feel about it, Sony's not-particularly-new logo for the PlayStation 5 has definitely got people talking. Revealed this week at CES 2020, the new logo (above) is remarkable for its similarity to the PS4 logo, and indeed the PS3 logo – prompting some savage but hilarious reactions from the design community. 

Obviously it's never going to make it into anyone's list of best logos, and somehow we doubt that Sony even cares. It's almost as if the designer simply opened up SONY_PS4_LOGO_FINAL.AI, deleted the '4', typed in a '5' and saved it as SONY_PS5_LOGO_FINAL.AI before going home early. And fair play to them.

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Jim McCauley

Jim McCauley is a writer, performer and cat-wrangler who started writing professionally way back in 1995 on PC Format magazine, and has been covering technology-related subjects ever since, whether it's hardware, software or videogames. A chance call in 2005 led to Jim taking charge of Computer Arts' website and developing an interest in the world of graphic design, and eventually led to a move over to the freshly-launched Creative Bloq in 2012. Jim now works as a freelance writer for sites including Creative Bloq, T3 and PetsRadar, specialising in design, technology, wellness and cats, while doing the occasional pantomime and street performance in Bath and designing posters for a local drama group on the side.