8 of the biggest logo redesigns of 2019

There's no such thing as the perfect logo. No matter how good a new logo looks at launch – and today you can guarantee that it's likely to be met with a barrage of online scorn regardless – sooner or later it's going to start to look its age and out of step with the latest design trends.

Except in a very few cases – Ford and Coca-Cola spring instantly to mind – a logo design is eventually going to need updating, and in some case, completely replacing. Every year sees an assortment of logo redesigns touching down, some of which simply tweak and refocus a tired design, while others throw everything out and start over. Here are eight of this year's best, each taking a slightly different approach to updating a well-known logo.

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Jim McCauley

Jim McCauley is a writer, performer and cat-wrangler who started writing professionally way back in 1995 on PC Format magazine, and has been covering technology-related subjects ever since, whether it's hardware, software or videogames. A chance call in 2005 led to Jim taking charge of Computer Arts' website and developing an interest in the world of graphic design, and eventually led to a move over to the freshly-launched Creative Bloq in 2012. Jim now works as a freelance writer for sites including Creative Bloq, T3 and PetsRadar, specialising in design, technology, wellness and cats, while doing the occasional pantomime and street performance in Bath and designing posters for a local drama group on the side.