7 logos by famous designers and why they work

When you're working on a new logo design and you need a little something to fire your creative processes, it’s natural to head to a modern-day gallery to grab a bit of logo design inspiration

But the principles of good design are timeless. And if you only focus on the very latest work, you’re missing out on decades-worth of beautiful, functional and brilliant logo design from the industry’s most famous graphic designers.  

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Tom May

Tom May is an award-winning journalist and editor specialising in design, photography and technology. Author of the Amazon #1 bestseller Great TED Talks: Creativity, published by Pavilion Books, Tom was previously editor of Professional Photography magazine, associate editor at Creative Bloq, and deputy editor at net magazine. Today, he is a regular contributor to Creative Bloq and its sister sites Digital Camera World, T3.com and Tech Radar. He also writes for Creative Boom and works on content marketing projects.