"Trademarking regular letters is just stupid": The Rockstar Games logo dispute is bemusing gamers

We've seen all manner of logo related design disputes in recent months, from weirdly similar coffee logos to Kanye vs Walmart. Now, two video game titans are going head to head over the letter 'R' – which, in this case, might as well stand for ridiculous.

Remedy, the developer behind Max Payne and Alan Wake, debuted a new logo last year to much acclaim from gamers. Featuring three 'R's chopped together, it conveys a sense of forward motion. But it seems Rockstar (of Grand Theft Auto fame) is trying to block the momentum.

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Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.