New Titanic movie poster design is getting utterly roasted

Titanic poster
(Image credit: 20th Century Fox)

One of the greatest movies of all time (well I like it, anyway), James Cameron's 1997 epic Titanic has just been released in 4K 3D for its 25th anniversary. And as you'd expect for such a momentous occasion, the studio has commissioned a brand new poster. But what you might not have expected is for it to look like a bit of a rush job. 

On the face of it, it seems like a pretty familiar shot of Jack, played by Leonardo DiCaprio, hugging Rose, portrayed by Kate Winslet. Compared with the original posters, there's a bit of motion blur in Leo's arm, adding a touch of dynamism and movement. Then in the bottom left corner the movie logo, tweaked for the 25th anniversary, and a stack of standard credits. And that's about it. As a composition, it's nicely balanced and on the face of it, does the job well (though it isn't a match for the best print ads ever).

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Tom May

Tom May is an award-winning journalist and editor specialising in design, photography and technology. Author of the Amazon #1 bestseller Great TED Talks: Creativity, published by Pavilion Books, Tom was previously editor of Professional Photography magazine, associate editor at Creative Bloq, and deputy editor at net magazine. Today, he is a regular contributor to Creative Bloq and its sister sites Digital Camera World, and Tech Radar. He also writes for Creative Boom and works on content marketing projects. 

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