Profile: Pete Fowler

As far as job titles go, 'monster creator' has to be one of the best. Designer Pete Fowler has given himself just that tag. He is the master of Monsterism Island, which he describes as: "A psychedelic parallel universe which is on planet earth but undiscovered because of a complex weather system."

It is the inhabitants of this island that draw interest: tribes of cute-yet-dark characters and animals who interact with each other and seem to live lives of their own. Now that the kids who hankered after a Millennium Falcon or an AT-AT are grown up and earning, they can buy cool toys - and for many that will mean one of the inhabitants of Monsterism Island.

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