Geometric body art will make you look twice
Illustrator Janine Rewell collaborated with fashion brand Minna Parikka to see her geometric designs realised as body paint for a new fashion campaign.
There's some beautiful geometric designs out there but we've never seen the style depicted on the human body before. Here, illustrator Janine Rewell has collaborated with fashion designer Minna Parikka for a very special shoot indeed. "The idea started when I was working on a sun tan design collaboration in 2009" explains Rewell.
"I began researching different possibilities to bring colours into the body canvas and found body paint. I noticed that as an art technique it is positioned outside of the design field in a corner of tacky marginal fantasy art and I got interested in the challenge and potential of making it high end design and fashion."
"I contacted Minna Parikka because I just love her playful and colourful shoe designs and knew that it would be a delicious source of inspiration," Rewell continues. "Together we started building a team that could make my visions to come true." Along with award-winning body paint & make-up artists Saara Sarvas and Riina Laine, the project came to life.
"Just to paint one body from all the angles for the photoshoot took them 12 hours, but it was worth it." A bodypaint-dance installation was also created in the flagship shoe store to showcase the project to a live crowd. We've well and truly fallen head-over-heels for this fashion collaboration.
See more inspiring work over on Janine Rewell's website.
Have you come across a creative collaboration? Let us know in the comments box below!
Thank you for reading 5 articles this month* Join now for unlimited access
Enjoy your first month for just £1 / $1 / €1
*Read 5 free articles per month without a subscription
Join now for unlimited access
Try first month for just £1 / $1 / €1
Get the Creative Bloq Newsletter
Daily design news, reviews, how-tos and more, as picked by the editors.
Sammy Maine was a founding member of the Creative Bloq team way back in the early 2010s, working as a Commissioning Editor. Her interests cover graphic design in music and film, illustration and animation. Since departing, Sammy has written for The Guardian, VICE, The Independent & Metro, and currently co-edits the quarterly music journal Gold Flake Paint.
Related articles
- It's the last day to get 50% off Adobe Creative Cloud
- Phew, I almost missed Adobe's huge half-price deal on Photoshop, Premiere Pro, Illustrator and more
- The Samsung S24 Ultra Cyber Monday discount isn't as good as it was, but you can still save $800 when you trade in
- I've tested all of these Instax products, and now they're up to 33% off for Black Friday