Image of the day: Fashematic by Rebecca Abell

Computer Arts: Tell us more about Fashematic ...
Rebecca Abell:
The project was a editorial piece for new online fashion publication – Never Underdressed (opens in new tab). I was commissioned to create three ‘fashematic’ illustration editorials as a feature for their launch.

Each illustrated fashematic equation provides a break down of inspiration behind international collections by Louise Gray, Fendi and Celine. The brief was pretty laid back, with plenty of creative freedom. I like these jobs. The simple instruction was to illustrate the following three sets equations in my style of practice: the Queen + Tesco Value = Louise Gray. Carebear + Punk Mohawk = Fendi. Laundry Bag + A Hug = Celine. The idea being, that adding the two ingredients, ultimately generates the look from the catwalk.

CA: How did you put the illustrations together?
My creative process begins with collecting reference material for me to draw from – gathering lots of photographs from the fashions shows, researching designers and so on. I select a few images from my research to use to sketch compositions for my illustrations, which I'll finally develop to the finished piece. All of my work is primarily pencil based, which I scan and edit in Adobe Photoshop. I add colour digitally, using a combination of my own paint brush tools and ones I 've downloaded.

For this project, each illustration took on average two-three hours to draw – maybe a little longer for the more detailed figures – and then an hour or so in Photoshop. I found the Louise Gray catwalk look the most challenging, as this was full of detail and an absolute pain to colour in. The coat is really textured I found this most difficult to represent through my illustration.

CA: How did you get into illustration?
: I actually wanted to be an Eskimo when I grew up. But, I was also really good at drawing pretty pictures, so I stopped dreaming of living with Pingu in igloos and ended up at art college. After completing my art foundation, I landed at Birmingham City University with the ambition of becoming a children’s book illustrator. However, my direction changed and after lots of experimentation and exploration I began taking an interest in other areas of illustration.

Towards the end of my degree I focused mainly on fashion-orientated pieces and was majorly influenced by illustrators Esra Roise (opens in new tab) and Kelly Smith (opens in new tab). I took inspiration from their work, along with exploring various contexts where my illustration could be used and really refined my own style of practice. My ideas develop from everyday life. I love studying different traits in people as well as exploring different cultures. My final major project is where this took off: it focused on British traits and I illustrated a series of portrait illustrations based on British idioms and proverbs.

Check out more from Rebecca Abell on her website (opens in new tab).

Subscribe to Computer Arts for your monthly fix of the world's best inspirational design work. Available on iPad (opens in new tab), in print (opens in new tab) or on other digital devices (opens in new tab).

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of six full-time members of staff: Editor Kerrie Hughes, Deputy Editor Rosie Hilder, Deals Editor Beren Neale, Senior News Editor Daniel Piper, Digital Arts and Design Editor Ian Dean, and Staff Writer Amelia Bamsey, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.