Fortnite's AI Darth Vadar controversy is about getting a fair deal for performers

Darth Vader in Fortnite
(Image credit: Epic Games)

Not one but two Star Wars AI controversies within a week? First Lucasfilm itself was touting some objectively terrible AI video generation in Star Wars Field Report as the future of VFX. Now Fortnite's being criticised over its AI-voiced Darth Vadar.

The Screen Actors Guild–American Federation of Television and Radio Artists (SAG-AFTRA) has filed an unfair labour complaint over Fortnite's use of AI to recreate the voice of the late actor James Earl Jones after the Sith lord returned to the game as a Battle Royale boss.

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Joe Foley
Freelance journalist and editor

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.

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