Instagram Reels tutorial: a beginner's guide

Screenshot from Instagram Reels tutorial
(Image credit: Instagram)

This Instagram Reels tutorial aims to get you up to speed on what is currently one of the most visible formats on Instagram. Instagram's gone all in on video, extending the length of Instagram Reels and offering more features – many of them clearly influenced by TikTok. As a results. Reels are everywhere when you open Instagram, ranging from synchronised dance routines and quickfire wardrobe changes to insights into creative processes.

Meta introduced Reels as a pretty obvious copy of TikTok and the format proved to be such a hit that it's put the short-form video format the centre of subsequent Instagram updates. But with so many formats and features now available  it can be hard to keep up – especially if you're trying to work out how to sell on Instagram or how to drive Instagram engagement. In this Instagram Reels tutorial, we'll get you started with a look at how to use Instagram Reels following the latest 2022 Instagram Reels updates.

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.