How to sell on Instagram: 7 top tips from creatives

Instagram shopping
(Image credit: Bandit Circus)

Learning how to sell on Instagram isn't something many people were worried about five years ago, but Instagram has come a long way in its ten years of existence. What began as an app for photo sharing has become an essential marketing tool for businesses of all kinds. With its simple user interface and emphasis on visual communication, the world's second-largest social network (after Facebook) is well on its way to becoming a fully fledged ecommerce platform.

With 72 per cent of Instagram's more than one billion monthly users saying they have bought something after they saw it on the platform, it's become the go-to app to research products and services. If you'd like more Instagram advice, see how to improve your Instagram engagement. Or, for wider advice, find out which social media platform is best for you.

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.