How to make Instagram Stories people can’t stop watching

You'd be forgiven for thinking there isn't much of an art to creating Instagram Stories. It's basically a photo or a 15-second video – that's all there is to it, right? Wrong. A few simple tricks and techniques can make a world of difference to your Stories – and your audience engagement.

At this year's recent Adobe MAX conference, content creator Jessica Neistadt shared her tips for taking your Instagram Stories to the next level, from the basics such as how often to post, to presentational hacks like editing and colour correction. All you need is a smartphone – and if it happens to be one of our best camera phones, your Stories will already be well on the way to looking incredible.  

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Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.