Beer company's cartoon causes controversy

Screenshot from Camden Town Brewery's new controversial ad campaign.
(Image credit: Camden Town Brewery via Youtube)

Camden Town Brewery has recently been under fire for a controversial TV ad that allegedly appears to promote its alcoholic products to a young and impressionable audience. The brightly coloured animation was criticised for its semblance to cartoon-style artwork and childlike character design, creating a tone that was deemed inappropriate for the advertisement of beer. 

The company has been told that the ad cannot be shown as it projects an unsafe message to children, and a number of adjustments will have to be made in order for it to return to TV screens. (For some positive examples of brilliant branding, check out our collection of the best animated logos.)

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Natalie Fear
Staff Writer

Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles. Outside of work (if she’s not glued to her phone), she loves all things music and enjoys singing sweet folky tunes.