Google's alleged YouTube scraping could be the biggest AI controversy yet

Google logo, YouTube logo and ChatGPT logo
(Image credit: Google/OpenAI)

AI has arguably become the biggest – and most contentious – topic in the world of art and design in recent years. For every impressive example of prompt-generated images or video, there's a question of ethics and copyright, not to mention the perceived existential threat to creative jobs. 

Many of the biggest brands creating AI tech have been eager to emphasise their ethical credentials, with Adobe Firefly, for example, committing to transparency and authenticity by only training its models on commercially available content. But according to a new exposé, Google appears to consider the entire of YouTube to be fair game. 

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Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.