LG's Rollable smartphone is here (and you won't believe it's real)

From flip phones to foldables, smartphone manufacturers have been attempting to move away from the plain old rectangle for a while now. One of the more curious new concepts we've seen recently is the 'rollable' – and it seems the first could finally arrive this year, courtesy of LG.

Revealed at CES 2021 yesterday, the imaginatively titled LG Rollable has a display that can expand from traditional smartphone size to something more akin to a small tablet. And best of all, there's not a hinge or folding mechanism in sight – the whole process looks like, well, magic. Could LG's latest end up rolling into our best camera phones roundup? 

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Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.