The Paris 2024 Olympic Games logo is still being mocked online

Paris Olympic 2024 logo
(Image credit: Paris 2024)

The Tokyo 2020 Olympic Games are in full swing, but the internet still can't get over the official logo for the next event to be held in Paris in 2024. First revealed back in October 2019, the logo makes use of negative space and three symbols: the Olympic rings, the Olympic flame and Marianne – a symbol of Republican France. At least that was the idea, but the design was ridiculed without mercy for looking like a woman with a bob. 

The design was also mocked at the time for looking like a logo for a hairdresser's – or even a dating app thanks to its resemblance to the Tinder logo. But Paris stuck to its guns. Its problem is that the internet still ends up in stitches every time the organisers post the logo online (not what you want, as our logo design guide attests). More than 18 months on, Twitter users are still having fun comparing the logo to celebrity haircuts.

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Some continue to  prefer the original Paris logo. That opted for a modern interpretation of the French capital’s most iconic symbol, the Eiffel Tower, and was used for three years until the current logo replaced it.

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Of course, the logo for the Tokyo 2020 Olympic Games logo was not without its share of controversy either. If you're keen to avoid such pitfalls in your own logo designs, see our golden rules for crafting your logo strategy. And you might want to see below for the best current deals on Adobe Creative Cloud.

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Joe Foley
Freelance journalist and editor

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.