Could this be the next Gmail UI design?

Click on the image to enlarge

Click on the image to enlarge

Google's attempts to stray from its search brief have been hit-or-miss, but Gmail is undoubtedly one of the Mountain View company's biggest hits. Simplicity was key to Gmail's success when the web-based email client first appeared in 2004, particularly compared to the overcomplicated user interfaces of rivals Hotmail and Yahoo! Mail, but years of additions including Google Talk, Calendar and Adwords integration, plus Labs extensions and deeper personalisation options, have left Gmail in danger of losing its stripped-back USP.

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Craig Stewart

Craig Stewart is a writer, SEO strategist and content marketer, and is a former editor of Creative Bloq. Craig has written about design, typography, tech and football for publications including Creative Bloq, T3, FourFourTwo and DSG, and he has written a book on motoring for Haynes. When he's not writing, you'll usually find Craig under his old car learning about DIY repairs the hard way.