"I've been a big fan of the show since the first season," he explains. "I did my best to stay loyal to each house's 'slogan' and concept - to not just create a logo but to find something that is extracted from the house's history and beliefs. I have read the books too and it really reminded me of today's company brands; the way each house has its own icon that makes them unique and their own set of values."
The likes of Arryn have been reimagined as an Airline, whilst Lannister has become a car manufacturer and the Tully family are now a Cruise line. So, do you think the families match the companies? What do you think the characters would make of their new roles?
See more process photos over on Mordi Levi's Behance page.
What do you think of this project? Let us know in the comments box below!
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Sammy Maine was a founding member of the Creative Bloq team way back in the early 2010s, working as a Commissioning Editor. Her interests cover graphic design in music and film, illustration and animation. Since departing, Sammy has written for The Guardian, VICE, The Independent & Metro, and currently co-edits the quarterly music journal Gold Flake Paint.
