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Branding for Japanese sword school is right on point

branding

The colour scheme is reminiscent of martial arts uniforms and movies

Who wouldn't want a brief like this? Designer Corey James (opens in new tab) was asked to create a branding (opens in new tab) identity for the Japanese Sword School of Western Australia. And he's risen to the challenge, with a superb design that makes particularly good use of colour (opens in new tab) and typography (opens in new tab).

“I worked with Sensei Peter James to rebrand the school, which needed a fresh visual identity to attract both tertiary students and middle-aged business professionals," James explains. "My solution involved integrating elements of refined combat with Zen-like balance and precision, producing an engaging and interactive brand identity”.

Reminscient of martial arts uniforms and movies, the red, black and white colour scheme makes an instant impact. And we love the attention to detail, which includes a ninja star business cards (opens in new tab), as well as a sliced offering that makes us want to rush home and watch Kill Bill!

branding

branding

branding

branding

See more of Corey's work over on his website (opens in new tab).

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