Behind the scenes: Stereo by Shimm1

In these days of DIY media, of MySpace self-promotion and YouTube production values, it's often stated that any monkey with a camcorder and a PC can put together a half decent music video in no time at all.

Not so. In reality, the gap between twee self-hype and truly creative content is chasmic. Just ask Shimm1. This Birmingham based hip-hop artist has been identified as one of the most distinct new voices to emerge from the UK hip-hop scene, and for his new single, Stereo, he needed a video that was just as innovative.

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