Why Oculus Rift is the next big thing in interactive design

Everyone knows what a VR headset is - we've seen them in movies since the '70s and witnessed the attempts at launching products in the '80s and '90s. So is there anything amazing in the Oculus Rift? Our familiarity with the concept tends to lead to people approaching their first Rift experience in a nonchalant manner. At the end of their journey through some Oculus Rift demos, however, the wide eyes and open mouths reveal that a completely new view of the future has just made itself known.

That's how good the experience of using Oculus Rift is. Even after testing the first developer prototype Oculus released as a result of the hugely successful Kickstarter campaign, it is hard to prepare yourself for the sheer physicality of the experience.

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